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Soundking Group Co. Ltd. was established in August, 1988 and it is a corporate group dedicatedly engages in R&D, manufacturing, sale and international trade service of loudspeaker systems and related performing equipment.
    At present, Soundking’s products cover 8 prime categories of professional loudspeakers, cinema loudspeakers, digital musical instruments, stage lighting, public broadcasting, audio cable & plugs, music stands & TV mount etc. which come to over 4000 models of products, are sold to more than 400 constant business customers far from US, EU and other 70 different countries and regions with a sales growth rate of 30% above per year. 


    Among the (pro-audio) industry manufacturers in China, Soundking persists in diversifying the industry development, is well known by its “most products types”, “most complete facilities”, “widest market domains involved” and “longest industry chain” both in China and overseas.
    Over 20 years since the start-up, Soundking’s business is booming, when a tiny workshop of 19 staff at the very beginning has already expanded to 2000+ staff altogether today, a start of 20 thousands yuan developed into over 1 billion yuan of the net asset, with manufacturing plant of 185,000 sqm where the pro-auido equipment are comprehensively systemized and integrated in this large modern industry group.
    There are more than 40 Chinese and foreign experts who lead excellent R&D teams in China and abroad with state-of-art research apparatus, complete production line and large digitalized machineries.
    Through unremitting efforts and persistent exploration of Soundking people, Soundking Group has already built up an agreeable company image and strong brand effect domestically and internationally. It is conferred the title of the “State High-tech Enterprise” by the Ministry of Science & Technology (the only one in the industry), the “State Culture Industry Demonstration Base” by the Ministry of Culture and the “China Well-known Trademark”.
    At the same time, Soundking also gained honors like “Zhejiang Famous Brand”, “Zhejiang Prestigious Products”, “Zhejiang Export Famous Brand”, “Zhejiang Model Enterprise of Patents”, “R&D Center of Zhejiang Electronics & Electro-acoustic Engineering Technology”, “ISO14001 Environmental Management Systems Certification” etc.
    Furthermore, good credit standing of the group is recognized as “AAA” accredited company and the platinum account by Bank of China and other financial institutions.
    Soundking Group has joined cooperation projects of more than 30 venues in 2008 Beijing Olympic, and the 29th Olympics Organizing Committee awarded Soundking as “Beijing Olympic Game Honored Product Manufacturer”. Our products have been praised as “Olympic Lifeline” by CCTV, The People’s Daily, Xinhua and over 50 dominate media in China. Due to the outstanding contribution, government and society gave high appreciation to Soundking Group.
    In 2010, Soundking has again successfully played a role in Shanghai World EXPO while it became the specified brand of audio equipment for the China Pavilion and the Theme Pavilion. In 2011, the group is the Global Partner of Speakers Systems of 2011 Xi’an International Horticultural EXPO.
    Soundking people always take “People Foremost” as the development guideline, and “Gather Talent, Prosper Business” as the corporate mission.
    Soundking’s responsibilities lead to gathering the talents for national economy development and thriving national industry, searching for most suitable growing space for talents, an organic unity of three factors which are talents’ value to be realized, social prosperity and corporate development, so as to achieve the harmonic development between people and society, between people and enterprise.
    We believe that the Soundking Group’s tomorrow will be more magnificent under staff’s common efforts!

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